Branding

How to Define Your Brand Voice and Vision to Increase Awareness and Credibility

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February 9, 2023
The obvious parts of a brand such as the packaging of a product and the logo of the company are easy to create, but other parts like the brand’s voice and tone can be difficult to get right and define. What is a brand? It’s the sentiments people associate with your business. This includes the feelings and thoughts when they see a logo, hear a name, or use a product. Defining the…
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Branding

What Is Brand and Brand Identity?

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February 6, 2023
WHAT IS THE DIFFERENCE BETWEEN BRAND AND BRAND IDENTITY? Brand is the way someone perceives your business, its a gut feeling. It encompasses every point of contact that a business has with outside world. This could be everything from the way a staff member conducts them…
Marketing

3 Essential Elements of a Viable Network Marketing Business

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February 5, 2023
Many people nowadays are looking at network marketing as a business choice. It has been established that it is increasingly becoming common to see successes in this line of business, many thanks to the advent of relatively affordable broadband internet services, which has really brought the world to us. Amongst the more favourable facets of the network marketing industry is the cost of entry that…
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